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Our Story

Oh hey there, if you've made it this far that means that you're sassy too and I think we'd get along great, so let me introduce myself.

My name is Kelly Broocks and I’ve always been a sassy and creative girl who cares about a lot of things.

In 2016 I opened Pretty by Her in the Waterloo Region as a fun little side gig out of my love for creativity while I worked my other dream job as an Intensive Family Support Worker in the Children’s Mental Health field.

Over the years Pretty by Her has evolved into something truly magical and today I run the business full time and am joined by a Production and Operations Team who help things run silky smooth!

Here at Pretty by Her we don’t take things too seriously except when it comes to shit we really care about like mental health and human rights and then we are very serious about using our platform to be part of the collective change to make the world a less shitty place and to inspire others to do the same.

So sit back, relax and create space for some joy and laughter while you shop because every product we make is designed with the intention of making you feel fucking great!